Troy Carelse is the founder and member of Foaming Concepts (Pty) Ltd. With his knowledge and experience in the Urethane Industry, coupled with an entrepreneurial spirit, Troy started the business in 2006.
Foaming Concepts is a South African-owned company based in Wadeville, Johannesburg. We specialize in the development and production of Flexible Polyurethane Foams for the furniture and bedding industries.
We believe in having sustainable and successful relationships with our customers. Our focus is to work alongside our customers, to provide customized solutions for a wide range of flexible urethane applications. Our team is highly experienced and we can develop Polyurethane Foams to satisfy our customers’ vast array of uses in their product.
Our primary focus is to serve our customers with high quality foams, with exceptional lead times, at competitive prices.
We're dedicated to your satisfaction. Our team is here to provide expert advice, samples, and personalized solutions that cater to your specific comfort requirements.
We want to have a remarkable presence in an ever-changing industry, to create solutions that will assist our customers in the transformation and success of their businesses. We want to be recognized as a major player in the Flexible Polyurethane Foam market, servicing bedding and furniture industries through world-class standards.
Foaming Concepts primary objective is to contribute to the economic growth of our country by offering products and services at competitive pricing levels without defaulting on factors such as quality, service, customer focus and ethical business policies. We will thereby be promoting economic prosperity to all stakeholders involved with our business. We believe we can lead the industry in research, innovation and sustainability.